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Stardom, Diversity and Virality: The Rebirth of Science in the Media

Budget cuts and fake news have not yet taken the place of science. Better yet, today’s scientific content offers incredible opportunity to captivate audiences on new interactive platforms. A new era populated by celebrities (such as Neil deGrasse Tyson with his 7.3 million fans, Chris Hadfield and the Mythbusters duo), critical and commercial successes (The... Read More »

TV Transformed: Inside the Shift to Streaming

How did streaming, binge watching and second-screening change the way TV content is written and distributed? A group of industry executives and academics share insights and research. In the world of television, digital transformation has made itself apparent in a number of ways, and they have been nothing short of industry-rattling. We are in the... Read More »

TV: Insights on working with China

China’s potential as a creative powerhouse is well known, but how can western companies develop even better partnerships with Chinese TV companies? Gathered together at MIPTV, all3media, Da Neng Culture, Tencent Video and Media Caravan discussed co-productions and partnerships. “There’s more and more interest in developing production projects with China,” said Kristian Kender, CMMI’s research... Read More »

The All-Video Era on Social Networks

Video has taken over social networks and transformed how content is created. What impact has this social shift had on video and how to take advantage of it? Whether streamed on a live or deferred basis, whether lasting one hour or one minute, whether with or without audio, video is currently taking over all Internet... Read More »

Cracking TV Audience Trends

Here are tips and ideas on how TV content can reach wider audiences. They were shared by Sahar Baghery, head of global media research and content strategy for Eurodata TV Worldwide / Médiamétrie, and John Peek, director of Tape Consultancy, during the MIPTV conference titled One TV Year in the World: Cracking Audience Trends. Sahar... Read More »

Women in Media and Technology: From Findings to Initiatives

There are several initiatives aimed at supporting women in media and technology (a list is provided at the end of this article). However, true gender parity is still far from being a given. Female producers and business leaders offer a few potential solutions. A wind of change seems to be sweeping the audiovisual industry as... Read More »

Not So Auto-Save

How can we future-proof digital content? It’s an important question as the ever-evolving systems that support these works become incompatible, inaccessible, or obsolete. A look at “digital memory” with William Uricchio and Sarah Wolozin of the MIT Open Documentary Lab. The time-ticking need to find digital documentary preservation solutions, systems and policies is the inspiration... Read More »

The Internet Economy:  Insights on Canada vs. the U.S.

The results are in. The Internet is estimated to be worth $1.12 trillion to the U.S. economy. That translates to the equivalent of 4.1 million full-time jobs and an additional 6 million derived or indirect jobs. But what do these findings mean for the tech landscape north of the 49th parallel? First, a little background.... Read More »

White Buffalo, Fried Chicken and RFID Chips: How Series Are Marketed at SXSW

To make their mark among an overabundance of television content, series resort to experiential and immersive marketing as was demonstrated during the 2017 South by Southwest festival. Of all things seen, heard and experienced at SXSW, one remarkable trend seems to be a return to ‘actual reality’ whereas virtual reality, represented during the last four... Read More »

Battling ‘Fragmentation’ In Virtual Reality: How Secret Location’s Vusr Tool Is Empowering Creators

Toronto-based firm Secret Location is looking to change the rules of the game with Vusr, a tool that streamlines the distribution of virtual reality content to all current VR platforms. Vusr has already caught the attention of major content creators such as CBC/Radio-Canada and The New York Times. Virtual reality is an incredibly powerful tool... Read More »

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