HTC: the Asian giant working to make VR ubiquitous

Alvin Wang Graylin, president of HTC China and of VRVCA (a $12 billion VR investment fund), explains why supporting indie developers is key to a thriving virtual reality industry. HTC, now one of the world’s leading electronics manufacturers, is 19 years old, the equivalent of a millennial. Peter Wou, who now heads the Future Development... Read More »

Surfing the Wave of the Fourth Industrial Revolution

This post summarizes the initiatives presented in Digital Transformation of Industries, a white paper released by the World Economic Forum. This is the second of a series of three posts that further examine subjects covered in the research report Discoverability: Toward a Common Frame of Reference. It’s become commonplace to state that the media industry has... Read More »

The Attention Economy: Conquering Minds

This is the first of a series of three posts that further examine subjects covered in the research report Discoverability: Toward a Common Frame of Reference. This article focuses on attention, a resource that is so coveted in the digital universe that it is at the heart of its economic system.  Things were still relatively simple when... Read More »

Ten media takeaways from Silicon Valley

What is Canada’s media moonshot? Media policy expert Dr. Irene S. Berkowitz presents ten takeaways from a workshop in Silicon Valley on how emerging technologies are disrupting and transforming industries. Media was scarcely discussed during Singularity University’s Executive Program, a workshop looking at the impact of cutting-edge technologies on industries, even though a bunch of... Read More »

Pokémon GO and Stranger Things: Building on Nostalgia

The summer of 2016 will be remembered for two cultural productions that used nostalgia to build their popularity: the Pokémon GO mobile app and Netflix’s Stranger Things science-fiction series. When used properly, nostalgia can become a powerful tool in any business model. A study conducted by the Journal of Consumer Research arrives at the conclusion... Read More »

The secrets to developing narrative podcasts

How is it that successful podcasts like Serial reach millions of listeners? A look back on the strengths of a good story, whether it’s told by a campfire or in front of a screen. Following in the wake of Arte, Télérama and Libération, France’s Slate website has just launched its first podcasts. It’s a sign... Read More »

Podcasting is conquering transmedia and virtual reality

Podcasting is a soaring market that is no longer limited to radio. Both adaptable and responsive, it now rubs up against transmedia storytelling and some even go so far as to predict a surprising honeymoon with virtual reality. Released around the same time as the first mobile devices, the audio podcast represents an extraordinary vector... Read More »

Conquering youth is no longer an option

On a yearly basis, PwC comes out with a report presenting the global entertainment and media outlook. This year, a key trend has emerged: youth are incontestably the driving forces behind growth in the media and entertainment sectors. PwC confirms what we already suspected, i.e., that conquering youth is no longer an option but rather... Read More »

African TV series in a global context

African TV series are coming into their own thanks to productions that reflect an increasing focus on professional quality, export potential, and unique regional features. We analysed the evolving production model through the lens of two series: the French-language That’s Life, and the English‑language Meet the Adebanjos. That’s Life: educational transmedia First broadcast in 2015,... Read More »

How Amazon Became the Top Rival to Netflix

Amazon made important strides in 2016, winning Emmy Awards and attracting major talent to its innovative online pilots and day & date theater/online releases. A look back on its recent history and a number of forecasts on its future will show just how innovative Amazon really is. From Amazon “Unbox” to Amazon Video Launched in... Read More »

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