Blog

Screen Convergence in the Festival Circuit

The Consumer Electronics Show, NATPE, Sundance, South by SouthWest and Tribeca have one thing in common: they gather the best and the brightest of the global audiovisual industry. What do they have in common this year? They all have their eyes set on screen convergence. The winds are all favourable to the industry’s new players... Read More »

Telecom regulators are carving a new media landscape

Telecom regulators around the world play a pivotal role in shaping the new online media landscape. Here’s a look at how recent decisions in the US, Europe and Australia are affecting consumers and industry players. April 24, 2015 will probably be remembered as the day regulators the world over made a forceful comeback in the... Read More »

Cannes’ NEXT Pavilion: Do digital and cinema mix?

Building audience loyalty, developing virtual reality and supporting digital media creation: a look back on the main trends that dominated the second edition of the NEXT Pavilion at the Marché du Film of the Cannes Film Festival. According to the L.A. Times, it is in 2015 that the Cannes Festival took the technological plunge. Indeed,... Read More »

The worldwide reach of Middle Eastern TV

Think that the US, Canada, Great Britain and Scandinavia are the only true hubs of TV production in the world with any significant cultural and economic impact? Think again. TV shows in the Middle East are also leaving their mark – for quite interesting reasons – even if they don’t get as much notice. Here’s... Read More »

Snapchat: How To Reach 200 Million Youth?

It’s sometimes difficult to reach the members of Generation Z (youth born between 1995 and today) as many have adopted a fully digital mode of content consumption. However, a mobile app stands out from the pack when it comes to reaching teenagers and young adults: Snapchat. The world of finance and new technology was taken... Read More »

YouTube: An Unprofitable Giant?

YouTube is turning ten this year. Let’s look back on the rise of this giant who revolutionized the way we watch online videos. Even though it has cornered the market, many challenges still remain.

Before YouTube, there were no archives or storage banks for online videos. There were no search engines or databases where this information could be concentrated. YouTube is the immense library that made everything possible: searching, storing, integration and sharing. To truly understand YouTube’s impact, just think back to 2005 and how internet users, bloggers and... Read More »

How To Make Money With Video On Demand

Discussions on best practices regarding video on demand (VOD) were at the forefront of MIPTV 2015 in Cannes. Here’s a look at the different VOD models and how to optimize your digital content strategy.

We just can’t seem to get enough of VOD’s myriad of models, and with good reason as they are entrenching themselves within the content ecosystem as a truly viable means of making money online. MarketsandMarkets forecasts the VOD market will grow from $25.30 billion in 2014 to $61.40 billion in 2019. This represents a compound... Read More »

What Nintendo Going Mobile Means for Gaming

Mario, Zelda and Pokémon might soon come to your smartphone. Nintendo’s shift towards Apple's iOS and Google's Android platform is the start of a new era that has the power to rewrite the entire mobile gaming business model.

On March 17th, Nintendo announced a partnership with Japanese mobile game publisher DeNA to bring titles featuring its famous characters to smartphones and tablets. This comes after years of such calls from investors and decreasing relevance for Nintendo in an industry that is moving quickly on to new business models and types of games. It... Read More »

Slow TV: Innovation Does Not Always Depend on Technology

The most “televisually” enlightened people agree that it is difficult to create a buzz for a television show. The scenaristic effort required to maintain the interest level of an over-stimulated and highly critical public is gigantic. Few people would have bet that a solution lies within the quiet and unwritten world of slow TV. Slow... Read More »

The Unboxing Generation

Thinking outside the box takes on a whole new meaning for YouTubers raking in millions of views – and millions of dollars – thanks to the unboxing phenomenon. Getting people to watch you take products out of their packaging is child’s play – sometimes literally. On the web, being famous can take many forms. In... Read More »