Blog

Méta-Media’s trends report: talking to the #NoBullshit generation

In its most recent trends report, the France Télévisions blog examined the younger demographic—an “on-demand” generation that has turned to new and different media for high-quality information and entertainment. How can the media stay relevant and compelling? What are the key drivers for commitment and emotional connection? Is it really so difficult to produce and... Read More »

CtrlEdit: a new tool for producing interactive movies

Baptiste Planche talks about his software CtrlEdit, a new tool for producing interactive movies in a simple and cost-effective way. By nature and use, cinema is a linear media that excels at having us lose track of time and plunging us into increasingly complex stories. This is due in part to cinema’s extreme industrialization. Today’s... Read More »

Interactive Cinema: Tantale and Late Shift

Interactivity, often associated with video games and web-based experiences, is now carving out a place for itself in the world of film. A look back on two European productions that made their mark this year: Tantale and Late Shift. At a time when virtual reality is increasingly isolating spectators from one another, an opposite trend... Read More »

TV: The Mobility Centric Replaces the Couch Potato

Ericsson Consumer Lab makes a clear observation: television viewers want custom content that is available at any given time and through any given device. They are not turning their backs to television but refuse to accept the constraints of linear, standardized and rigid broadcasting models. Traditional broadcasters still have the opportunity to adapt, but it... Read More »

Influencer Marketing for Creative Industries

How do you find the right opinion leaders and persuade them to promote your creative product? Here are some tips and a look at Stikbold!’s recent successful influencer campaign. Influencer marketing might sound like the latest fad in a social media-driven world. It is especially attractive to independent players in the creative industries due to... Read More »

Wattpad: Canada’s storytelling YouTube is poised to conquer the world

With 45 million subscribers, Wattpad has become in the space of 10 years the leading “social reading” phenomenon. Portrait of a Canadian success that has transformed how stories come to life on the screen. Founded in Toronto in 2006 by Allen Lau and Ivan Yuen, Wattpad boasts one of the most spectacular growth models of... Read More »

How can chatbots be used to tell stories?

Virtual reality was the revolution that was expected to shake up 2016. But this year also saw the rising popularity of chatbots, computer programs designed to simulate conversation. Among several triggers was the announcement made by Facebook of its decision to open up its Messenger service to chatbot developers. That was last April, and six... Read More »

Indie Identities: The Rise of Independent Entrepreneurs in Canada

Can indie game developers be entrepreneurs with commercial intents and do meaningful and innovative work? “Absolutely!” says Jason Della Rocca, cofounder of Execution Labs, who looks back at the growth of independent game studios in Canada. As I write these words, I am sitting in Casablanca having just witnessed a truly emotional moment where a... Read More »

The Bridges and Frontiers of Cultural Entrepreneurship

How can digital cultural property be exported on an international scale? French and Canadian entrepreneurs demonstrated their know-how during the very first Enterprising Culture forum held in Toronto. A look back on promising initiatives in the fields of visual arts and editing. Since 2012, the Canadian Film Centre’s Media Lab (CFC Media Lab) supports the... Read More »

Minority Media, Montréal’s VR gaming pioneers

An interview with Montréal’s Minority Media, a Virtual Reality (VR) pioneer that created Time Machine VR, one of the first game designed exclusively for consumer VR devices. As you walk into Minority Media’s office in the trendy Mile-End neighbourhood of Montréal, you can’t help but feel you’ve landed in a special place, mixing cultures, both... Read More »

Explore More Content