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2012 TRENDS: Gamification, the new seed of all digital strategies

Dennis Crowley once explained that he had the idea for Foursquare when walking over a chalk mushroom drawn on the pavement - as an avid gamer, he immediately thought: “Hey, I should get a reward for that!”. Almost three years and over 10 million users later, his initial inspiration has become a pervasive trend with... Read More »

2012 TRENDS: Transmedia rising - a new language to tell stories

Although not new, the concept of “transmedia storytelling” will be stepping out, becoming more than just a buzz word. The MIT renowned media scholar Henry Jenkins is considered by many as the “father” of “transmedia storytelling” as he was the first to coin the term in a 2003 publication. Since then, the word has been... Read More »

Coming up next: review of the 2012 media trends

As everyone is finalizing their Christmas list, digital media experts are hard at work on another type of lists: their 2012 predictions! What emerging trends, technologies and behaviors will impact the media industry in the next year?   As privileged observers, we will discuss those predictions in early Q1 of 2012 since some of these... Read More »

2012 TRENDS: Content curation in the hands of the user

The former CEO of Google, Eric Schmidt stunned everyone back in 2010 when he declared that we were creating more digital content every two days than all aggregated content created since the dawn of mankind. The overload of content is a typical characteristic of the digital space but the phenomenon of proliferation seems to be... Read More »

Life of the rich and substantial

A little over a year ago, the CMF unveiled its new guidelines and introduced the concept of « rich and substantial », a new prerequisite for digital media components in the Convergent Stream that excited some... and puzzled many.  As the CMF is releasing its first annual report, we sat down with the CMF’s English... Read More »

Netflix: The tip of the iceberg

While the CRTC has recently released the findings from a series of studies and research projects aimed at gauging the impact of over-the-top (OTT) services in Canada, other new developments in the connected TV sector have only further raised industry uncertainty by revealing how huge the competition currently is around digital distribution services for televised... Read More »

Terms of Trade agreement: the CMF releases its position

In April 2011, the Canadian Media Production Association made an announcement that received a positive reception from the industry:  the CMPA had reached an agreement with several of the major private English-language broadcasters (i.e. Astral, Shaw Media, Rogers, Bell Media and Corus) to establish a standardized framework for licence negotiations between independent producers and the aforementioned broadcasting... Read More »

Terms of Trade: CMPA provides some context

In our effort to help the industry better mesure the impacts of the Terms of trade negotiations and agreement, the CMF asked CMPA’s John Barrack and Reynolds Mastin to put some things into perspective and provide us with some context. CMF: Why is the TOT important? CMPA: As mentioned by Norm Bolem, CMPA’s President and CEO:  “It... Read More »

CRTC hearings on Vertical Integration

Trendscape is also a window on CMF's employees. Through much of their hardwork and expertise, they contribute in creating a better understanding on the challenges and issues faced by the broadcasting system. The following entry is authored by Neal McDougall, Policy Analyst at the Canada Media Fund. Neal  has researched and shaped the policies and programs of the funding agency, as well as... Read More »

Can you afford to lose 1 minute?

What happens on the Web in 1 minute? Adverblog has identified our online activities and divided them into 20 streams: 5 streams are dedicated to COMMUNICATION through email, Skype or using social networks; 3 are dedicated to TECHNOLOGY: plug-ins downloads or optimizing browsers; 1 is dedicated to SEARCHING the net; 1 to domain registration; and... Read More »

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