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If the warnings are real and justified with respect to exposing children to inappropriate televised content, we tend to believe that programming that is designed for children and broadcast by professionals is perfectly adapted to children’s reality. But is that really the case? Children’s television programming is rigorously categorized since 1997. Content is categorized by age group or according to...
Evoking video games will summon different images with different people. For three quarters of occasional or regular players, specific moments and games will come back to mind. As for non-players, the rather less flattering images portrayed by the media will come to mind. The video game’s Epinal print remains to this day that of a game in which players run...
It is no longer about winning in the previously defined entertainment categories such as television viewership or OTT subscriptions. Entertainment companies are now competing on a larger scale for their share of the time and money consumers spend on entertainment overall. This September, the annual Content Canada conference brought together broadcasting, OTT platform and podcasting leaders as well as their...
Now & Next Podcast S2E3 – Hot Pod's Nicholas Quah on the Flourishing Podcast Industry
Hot Pod’s Nicholas Quah sits down with Leora Kornfeld for an insightful chat about the trends redefining the podcast industry and what to keep tabs on in 2020. Listen on: Hot Pod’s Nicholas Quah on the Flourishing Podcast Industry In this episode of Now & Next, we journey into the business aspects of one of the media landscape’s buzziest areas: podcasting. Last season...
TikTok is THE new must-have app for your phone. A sort of cross between Vine and Musical.ly (bought back by TikTok), this app targets a young audience of lipsync and funny video fans. Is it time for influencers to start showing interest? Several who have answered by a resounding “yes!” have reaped unexpected success. Introduction to a platform that...
Digital discoverability APFC study
In cultural settings, and particularly in audiovisual, discoverability has become the new skill to master to ensure the emergence of local products through the multitude of attention grabbers that exist in the digital world. We know the term and we’ve discussed it during colloquia, conventions and training sessions; however, rare are the cultural producers who actually have the necessary...
What will e-commerce look like ten years from now? That was the starting premise for Arte and the National Film Board (NFB) to create Alfred Premium, a bot that converses with users on Messenger and has them discover the behind-the-scenes workings of online shopping. It’s a new approach that both organizations have adopted to push the boundaries of the...
Internationally acclaimed documentary filmmaker and all-around accomplished artist Alanis Obomsawin joins Leora Kornfeld in the studio to discuss how she works, making documentaries today, and what keeps her optimistic. Listen on: Tech Matters, but Voice Prevails: Acclaimed Filmmaker Alanis Obomsawin This episode presents an in-depth conversation with acclaimed documentary filmmaker Alanis Obomsawin, one of the world’s most notable Indigenous filmmakers. She has...
“Everyone wants to be a creator,” says Eitan Pilipski, VP in charge of developing Snapchat’s ever-evolving augmented reality (AR) platform. Pilipski was one of hundreds of executives who took to the stage at Collision. This year, the conference featured a dedicated content track, with practitioners and executives sharing their insights and experiences with creating content across constantly changing platforms...
This article is presented as part of an editorial partnership between CMF Trends and Gruvi. © All rights reserved. Tracking game sales through online advertising can be a nightmare without the appropriate setup from marketing and technical standpoints. That is why many game producers and publishers choose to focus their attention and budget on PR activities and influencer outreach....
Virtual beings are beginning to engage audiences at the same level as human celebrity talent. Characters that seemingly have their own souls are having their rights licensed for use in major brand campaigns, selling out music tours in physical venues, and presenting local newscasts. Various technologies are being harnessed to bring so-called virtual beings ‘to life’ with techniques such as...
Now & Next Podcast S2E2: eSports
AKA missharvey, five-time Counter-Strike World Champ Stephanie Harvey joins Leora Kornfeld in the studio for a chat about the booming eSports industry and Canada’s place within it. Listen on: eSports: From the Fringes to a Billion-Dollar Industry On this episode of Now & Next, an in depth look at the world of competitive video game playing, otherwise known as eSports. Our guide...
In a young market such as extended reality (XR), development, financing and distribution need to be considered as forming a whole. Here is an overview of the strategies that producers seeking to bring their projects to completion need to adopt. Multiplying the sources of financing If it was once possible to find a single source of funding to finance the first...
Fiction publishers have accessed a brand new model of monetary success for both themselves and their authors in recent years. On the other end, television and film producers have also seemed to access a similar new model of financial surplus that has a greater blockbuster effect. Book to screen adaptations continue to proliferate in tandem with each other as...
Somewhat of a mix between a social network, a virtual world and a creative platform, Roblox has just reached the level of 100 million users… and is on its way to reaching 1 billion. Portrait of an astounding success that was carefully prepared over the space of more than a decade. These days, fans of Roblox (which is a blend...