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Catalina Briceño

Catalina Briceño

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Catalina Briceño has over 17 years of experience in the audiovisual and new media industry. Her role is to ensure that the policies for supporting the production of Canadian television and digital media content are aligned with emerging developments in Canada and internationally. Ms. Briceño provides the CMF with all the market intelligence necessary to develop effective policies and plays an instrumental role in developing and incubating strategic funding partnerships and initiatives.
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It’s here! Our KeyTrends mid-year update report

The Canada Media Fund published last January the 2016 Trends report titled Entering the Age of Experience which dealt with an environment of content in which the...

Releasing the Keytrends 2016: Entering the Age of Experience

As the world continues to change, industry players are strategically venturing into digital technology with more experience under their belt. And with this experience...

Programmatic Beyond Advertising: A Not-So-Distant Future

Could "programmatic" technology used in online advertising also be used to automate and personalize the distribution of cultural and editorial content? Programmatic is part of...

Hot and new: Our KeyTrends mid-year update report

New digital marketplaces for media rights, the rising popularity of real-time video broadcasts and the effects of algorithms on content discoverability… Here are a...

Canadian Rights Market Study – Introductory Post

There is no longer any doubt that the television market is experiencing an outright revolution. The “new players‘‘—with leaders among VOD platforms the likes...

Are we done with transmedia yet?

During the Forum Blanc, which unfolded in France from January 15 to 17, the CMF’s Trendscape team (represented by myself) was invited to take part...

New Players Series: Amazon Produces Comedy and Youth content

Soon after content creation initiatives by Netflix and Hulu, Amazon said in May 2012 that it too would produce and distribute original creations, in...

New Players Series: HuffPost Launches Web Streaming Network

The Huffington Post is known for its socially-oriented news sites. Now, though, it is set to produce and broadcast video. HuffPost Live programming, announced...

New Players Series: Hulu Makes its First Content Sale to Television

Hulu announced in July 2012 its first sale of original content to a television network. The American company, known primarily for its television “catch-up...

New Players Topple Walls between Web and TV

What you should know about Google as a cable operator, Hulu’s move to original programming, the Huffington Post’s web streaming, and Amazon as a...

2012 TRENDS: Connected TV: evolution, not revolution

(Read introduction: Coming up next, review of the 2012 media trends.) Unquestionably, over-the-top (OTT) services grabbed the attention of the Canadian broadcast industry in 2011.  The CRTC...

2012 TRENDS: Behold, the resurrection of publishing

(Read introduction: Coming up next, review of the 2012 media trends.) The extraordinary success of the iPad has generated unexpected spinoffs for the market; not since the onset...

2012 TRENDS: Your virtual wallet

(Read introduction: Coming up next, review of the 2012 media trends.) During the last quarter of 2011, competition in the new (and highly lucrative) mobile payment...

2012 TRENDS: An avalanche of data

(Read introduction: Coming up next, review of the 2012 media trends.) The avalanche of data available to companies who operate in the digital sector and the...

2012 TRENDS: All together now

(Read introduction: Coming up next, review of the 2012 media trends.) This Beatles favorite makes for the perfect title of the final chapter in our series 2011 Review...

Update or Die: How to Keep Your Digital Works Alive

Six hands-on tips on how to keep digital content alive for a long time. We are increasingly numerous to witness the disappearance of digital content....