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Catalina Briceño

Catalina Briceño

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Renowned for her outstanding communication and engagement skills, for the past 20 years, Catalina Briceño has helped companies in the media and cultural sectors develop and deploy digital transformation, innovation, and diversification initiatives. Among her main accomplishments, she contributed to the growth and the international success for Têtes à claques (Salambo Productions) and founded and managed the Canada Media Fund’s Industry & Market Trends department (2010-2018). As a visiting professor at UQAM’s École des médias, she today shares her passion for industry and market trends and forward thinking on the future of television and media with her students and industry colleagues.
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2012 TRENDS: Time for coopetition

(Read introduction: Coming up next, review of the 2012 media trends.) "The more consumers adopt new technologies, the more comfortable they become with accessing content on...

2012 TRENDS: SoLoMo (Social+Local+Mobile)

(Read introduction: Coming up next, review of the 2012 media trends.) Widespread availability of mobile and WiFi technologies and the confirmed enthusiasm of social users are...

2012 TRENDS: Gamification, the new seed of all digital strategies

Dennis Crowley once explained that he had the idea for Foursquare when walking over a chalk mushroom drawn on the pavement - as an...

2012 TRENDS: Transmedia rising – a new language to tell stories

Although not new, the concept of “transmedia storytelling” will be stepping out, becoming more than just a buzz word. The MIT renowned media scholar Henry...

2012 TRENDS: Content curation in the hands of the user

The former CEO of Google, Eric Schmidt stunned everyone back in 2010 when he declared that we were creating more digital content every two days than all aggregated...

Life of the rich and substantial

A little over a year ago, the CMF unveiled its new guidelines and introduced the concept of « rich and substantial », a new...

Netflix: The tip of the iceberg

While the CRTC has recently released the findings from a series of studies and research projects aimed at gauging the impact of over-the-top (OTT) services in...

Our Top 5 Most-Read Articles in 2018

2018 is coming to an end and, this year again, many of you have followed us! Some of the articles have really caught your...