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Laura Mingail

Laura Mingail

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Laura Mingail is an award-winning marketer, product innovator, strategist and thought-leader in the immersive entertainment space. Mingail is also a regular speaker on the topic of new technologies and storytelling, and a contributor to UploadVR and CMF Trends.
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How to Create Captivating Content Using the Secrets of Magic

Masters of cinema, such as Georges Méliès and Orson Welles, were also master magicians. Magicians are storytellers that harness the science and art of...

The Necessary Elements of a Winning VR Game in 2019

The real world has caught up with virtual reality games. Given the number of consumers with VR access, success now demands more than a...

VR Around the World: The Regional Variances That Matter Most

The strategy behind monetizing a VR experience by scaling it globally is much less straightforward than it is in the case of other forms...

Making Money With VR: Emerging Methods

The revenue of the global virtual reality (VR) industry is expected to reach $48.2 billion by 2022 according to Greenlight Insights and RoadToVR in...

Podcast: Our 9 Favourites of the Moment

In parallel to the launch of our Futur et médias podcast, we present to you our more recent and not-to-be-missed podcasting discoveries, this fully...