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Creating a Snapchat Original Series: The #PLS Success Story

Far from simple communication tools, social networks are becoming increasingly viable storytelling platforms for documentaries and works of fiction. Snapchat stories such as #PLS are also a great way to reach Gen Z and millennials. “Social stories” stand out among other digital and interactive works as they need to be adapted to each social media platform... Read More »

What to Look Forward to This Year in Virtual and Augmented Reality Technology

Standalone virtual reality (VR) headsets, 360° cameras and consumer-oriented augmented reality (AR) smart glasses are just a sample of what made a big splash at CES 2018. Here’s a look at where the industry is heading this year. CES 2018, hosted by the Consumer Technology Association and showcasing major innovations in VR and AR, wrapped... Read More »

China and South Korea: Tech and Media Powerhouses

Most of us are reasonably aware that China’s and South Korea’s media and tech industries are global forces to be reckoned with and growing at astonishing rates. But just how big are they? With its 1.4 billion mobile phone users, China now counts 500 million inhabitants that use their smartphones to go online. And while... Read More »

Children’s Media Habits: An In-Depth Analysis

What are the favourite media contents and devices of toddlers, children and tweens? Global trends show that youth programming is one of the categories of content most sought-after by consumers. Indeed, major online players, such as Netflix and YouTube, are betting big on this genre. Canada is no exception to this trend. Along with fiction and... Read More »

Media Usages of 9–12 Year-olds: The Age of Digital Independence

Written by Gaëlle Saules, Florence Roche, and Judith Beauregard. Heading toward the tween stage of their lives, children aged 9 to 12 years reach a level of independence with respect to their media usages and entertainment choices. More than half of all children aged 12 have a cell phone Many children in this age group are emancipated by... Read More »

Media Usages of 5–8 Year-olds: Children Take Control of Their Autonomy

Written by Gaëlle Saules, Florence Roche, and Judith Beauregard. Whereas parents choose the entertainment for their 3–5 year-olds, between the ages of 5 and 8, children become increasingly autonomous with respect to their media usages and start to assert their preferences in terms of activities and contents. What is the symbol of this autonomy? According to a Common... Read More »

Media Usages of 3–5 Year-olds: Child Users, Parent Companions

Written by Gaëlle Saules, Florence Roche, and Judith Beauregard The media usages of children between 3 and 5 years of age are a reflection of how their parents use them. Parents influence and accompany their children by deciding the content they watch or interact with, the supports they use for this purpose and the time they spend... Read More »

Where are the Women in eSports?

(Photo: IDDQTPIE) Globally, close to half of all gamers are women. Why then do they continue to represent a minority in the eSports arena? A look back at the historical origins of the gender divide in the videogame industry. Since they were academically legitimated in the 2000s, videogames have carved out a place for themselves... Read More »

Storytek: Rethinking Media Intellectual Property at the Heart of the “Estonian Miracle”

Tallinn has once again confirmed its status as Europe’s digital capital by the addition to its arsenal of Storytek, one of the first technology intellectual property (IP) accelerators for creative industries. Here is the inside story of an ambitious and inspiring concept. The birthplace of Skype and Kazaa as well as a pioneer of digital... Read More »

The Most Popular Television Subgenres for 2017 in the USA

From Apocalyptic dramas to Superhero series and Sci-Fi comedies... Parrot Analytics reveals the most-demanded television subgenres of last year. By Karina Dixon (MIP Blog) We’re used to looking at drama, factual or formats. But why not go a level deeper? Fantasy dramas, historical adventures and even sci-fi comedies (like Dirk Gently’s Holistic Detective Agency, top... Read More »

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