Crowdfunding

Equity Crowdfunding in the European Union

Object of heated discussions, equity crowdfunding is keeping industry actors and financial authorities busy in Canada as well as in the USA while the first regulations see daylight. In this context, we offer you an overview of three countries of the European Union, Germany, the United Kingdom and France, to see what is happening there in terms of equity crowdfunding and what Canada can learn from them.

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Star Citizen case study: Rise of the dedicated platforms

Star Citizen marks an important step in the crowdfunding industry, because it extends a campaign well beyond its initial objective and incorporates major crowdfunding mechanisms into the creative dynamics of the project itself. This case study lifts the hood on the $22 million campaign (and counting!), tells us more about its successful mix and delivers some key learning on the crowdfunding industry current and upcoming trends.

Read full entry at crowdfunding.cmf-fmc.ca

Castle Story case study: The importance of the community

Castle Story is the amazing journey by two young graduates who raised over $700,000 in a month to fund their game. Learn in this case study how François and Germain built and maintained a passionate community around their project and reached unanticipated success in their crowdfunding campaign.

Read full entry at crowdfunding.cmf-fmc.ca

Best practices for video game campaigns

Six best practices for video game crowdfunding campaigns. Because apart from having a great product (which remains central!), some tactics can be put forward to help campaigns reach their goals in this specific situation.

Read full entry at crowdfunding.cmf-fmc.ca