Research Reports

This section offers free access to dozens of research reports packed with analyses, data, tools and case studies that provide an overview of the challenges and opportunities for Canadian producers and creators.

The Future of Digital Content – A France-Canada Summit

Summary of the main conclusions and recommendations drawn by the participants of the France-Canada Summit.

Trends Report 2014 – Towards Increased Accessibility

This report focuses on key transformational trends and market developments that are shaping, and will continue to shape, the content production and distribution industry over the coming years.

Canadian Interactive Industry Profile 2012

This report provides an extensive view of Canada`s IDM industry.

The Branded Entertainment Landscape

Current trends in branded entertainment and an introduction to the terminology and practices of the industry today.

Animation Summit 2013: Final Report for a Thriving Industry

The report summarizes the consultation process and includes the main topics discussed at the Animation Summit.

Trends Report – 2013 Mid-Year Update

This mid-year report presents six talked-about phenomena or recent market developments that may accelerate or potentially shift the macro trends presented in the first report.

Trends Report 2018 – Are we ready for Generation S?

This report draws a portrait of the macro trends that are shaping today’s screen-based industries and analyses their potential impact on the Canadian TV and digital media industry. 

The Second Screen and Television – Production and Deployment

This report focuses on the development and deployment of second screen and social TV strategies and tactics.

Audience Engagement Report

A look at how the first cohort of IdeaBOOST accelerator participants made use of audience engagement methods as they progressed through the program, which methods they used and with what results.

Getting Real

Economic overview and a comprehensive review of the issues and major environmental factors affecting the Canadian documentary industry.

The Aboriginal-Screen-Based Production Sector in Review: Trends, Success Stories and the...

The state of Aboriginal television, interactive and feature film production in Canada and measured production activity over the five-year period 2007-2008 to 2011-2012.

The Second Screen and Television – Benefits & Impacts

The white paper aims to explore the rising habit of using a connected second screen while watching TV.

Are the Kids All Right?

A study focusing on the TV-viewing habits of families with at least one child between the ages of nine and 12.

The Second Screen and Television – Overview and Growth Perspectives

A look at new TV consumer practices along with the new avenues such changes open to in terms of creating convergent content.

Transmedia Multiplatform and Convergent (TMC) Resource Kit

Online resource for creators and producers of digital media content.