Tags "Youtube"

Summer 2017: Ten Media, Technology and Journalism Trends

Did you manage to get away from it all this past summer? Congratulations if you did! To make it easier for you to get back into the beat, we have selected 10 things to remember about the summer with respect to the current transformation of media, journalism and TV. Some of the announcements made in the... Read More »

The Industry of Virality (or what a raccoon video can teach us about the Internet)

Once an organic phenomenon, Internet virality is now a well-oiled industry. The author of the recent Pearson Airport racoon video shares his insights on today’s viral content business. If someone told you there is a direct connection between accounting and the now famous airport raccoon video you probably would not be inclined to believe them. Yet... Read More »

The All-Video Era on Social Networks

Video has taken over social networks and transformed how content is created. What impact has this social shift had on video and how to take advantage of it? Whether streamed on a live or deferred basis, whether lasting one hour or one minute, whether with or without audio, video is currently taking over all Internet... Read More »

New creators: when public interactions become financial interactions

in-depth-reports

To each their own content

in-depth-reports

Financing Methods: Old Outdated Models

in-depth-reports

MCN 101: Everything You’ve Always Wanted to Know About Multi-Channel Networks

How do MCNs work? On YouTube, multi-channel networks (or MCNs) are organizations set up to manage multiple video content creators, primarily YouTubers and YouTube channels. There’s a certain similarity to digital advertising display networks that represent websites and sell banner advertising. The difference resides in the fact that MCNs often participate and work with channels... Read More »